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  • Market Fit Analysis: Techniques for Evaluating Product-Market Fit and Adapting Strategies Accordingly

    Market Fit Analysis: Techniques for Evaluating Product-Market Fit and Adapting Strategies Accordingly

    Nov 24, 2024

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    by

    Mehul Trivedi
    in Digital Marketplace, Product Management

    Product-market fit is a critical concept in the realm of business and product development. Achieving product-market fit means that a product meets the needs of a particular market segment so well that the product essentially “sells itself.” Evaluating and achieving product-market fit involves a combination of strategic analysis, customer feedback, and iterative development. This article…

  • Market Research: How to Conduct Market Research and Why It’s Crucial for Product Development

    Market Research: How to Conduct Market Research and Why It’s Crucial for Product Development

    Nov 19, 2024

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    by

    Mehul Trivedi
    in Product Management

    In today’s competitive business landscape, the success of a product largely depends on how well it meets the needs and preferences of its target market. This is where market research comes into play. Market research is the systematic process of collecting, analyzing, and interpreting data about a market, including information about the target audience, competitors,…


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